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Americana kind of sounds like it should be soft drink, like the lame cousin of Fresca. However, it’s projected to be quite a trend for spring 2010. Chloe and Ralph Lauren both debuted Americana-inspired collections at NYFW; lots of denim and muted floral prints. The best way to wear this trend would be perhaps an oversized denim shirt tucked into cute, plaid shorts with your favorite cowboy boots; add a long, pendent necklace with vintage-embellishments and a fringed bag to complete the look.  Or try a muted floral tunic cinched at the waist with a distressed leather belt. For the non-committal types, a floral scarf with your favorite white tee and baby blue-jeans is a great way to slowly embrace this trend. Newsboy hats, cornflower blue apparel or accessories, and vests that can go from day to night, make this a casual and comfortable trend to try.


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